Hyderabad, Oct 08: OnMobile Global Limited today announced a partnership with Poorvika, one of India's technology retail chains, to bring the ONMO+ Smart Console to Poorvika Appliances & Mobile stores.
The partnership extends ONMO+ beyond e-commerce, following its launch on Flipkart. ONMO+ will be available across Poorvika Appliances & Mobile stores in Tamil Nadu, Karnataka, and Puducherry, where consumers can try it first-hand before taking it home.
At Poorvika Appliances & Mobile stores, ONMO+ will sit alongside the Smart TVs, smartphones and laptops consumers already shop for.
ONMO+ is a Smart Console that uses cloud technology to bring high-quality gaming to screens consumers already own, without the cost and complexity of a traditional gaming console or gaming PC. It allows consumers to play across Smart TVs, laptops, tablets and smartphones, with a Pro Controller and access to a growing world of AAA games.
The proposition combines the experience expected from a console with complete flexibility and simplicity: consumers can start playing within minutes on a stable broadband connection across screens, enjoy curated games available through ONMO+, and play compatible titles from supported game libraries they already own, via the install and play feature.
"Taking ONMO+ into physical retail is an important step in building this into a mainstream consumer category," said Rahul Raina, Executive Vice President - Gaming, OnMobile Global Limited. " Poorvika Appliances & Mobile stores has built its reputation by understanding how consumers discover and adopt new technology.
The TV, laptop or phone consumers already own can transform into a powerful gaming experience with ONMO+. Poorvika Appliances & Mobile stores give those who like to try before they buy one more place to discover ONMO+.”
Mr. Uvaraj, Director & CEO, Poorvika Appliances & Poorvika Mobiles, said:
"At Poorvika Appliances & Poorvika Mobiles, we are always looking for technologies that can genuinely transform what customers can do with the devices they already own. We believe ONMO+ has the potential to do exactly that for gaming.
Having experienced the product ourselves, we immediately saw how compelling this could be for our customers. Our Home & Kitchen Appliances stores are where consumers come to discover the latest in entertainment and connected technology, and ONMO+ fits naturally into that ecosystem. We are excited to bring this experience to our stores and give consumers the opportunity to discover how their existing Smart TV, laptop or other connected devices can become a powerful gaming platform.”
The move into Poorvika Appliances & Mobile stores also gives ONMO+ an important physical discovery and demonstration channel. It opens ONMO+ to consumers who would not typically buy a gaming console.
The ONMO+ Smart Console will be available at Poorvika Appliances & Mobile stores and through poorvika.com soon.
The partnership forms part of OnMobile's broader strategy to scale ONMO+ across e-commerce, physical retail and telecom operator channels, creating multiple ways for consumers to discover and access the platform.
