By- Sooraj Balakrishnan, Associate Director & Head of Marketing, Acer India
“Plastic pollution, the focus of this year’s World Environment Day, is a pressing global challenge that calls for a fundamental rethink of how materials are produced, used, and discarded. At Acer, this urgency has shaped our approach to sustainability through initiatives like Earthion, where we are actively working to reduce plastic use by eliminating single use plastics in packaging and incorporating post-consumer recycled materials in products such as the Acer Vero series. Beyond product design, we are transitioning to fully recyclable, paper-based packaging and partnering across our supply chain to embed sustainable practices. These efforts are part of our commitment to minimizing environmental impact and moving towards 100% renewable energy by 2035. World Environment Day reminds us the responsibility to innovate thoughtfully and act decisively to create a more sustainable future.”