2nd July, 2025: We’ve double-cleansed, retinol-ed, niacinamide-ed and glazed our way to perfect facial skin, but what about everything below the neck? This monsoon, Dove says it’s time to stop ignoring your other 90%. Introducing the Dove Serum Body Wash collection: three power-packed formulas inspired by skincare actives you already love using on your face — now reimagined for your body.
From battling backne to bringing back your glow, these body washes don’t just cleanse — they care, treat, and transform. Powered by active skincare ingredients and Dove’s proprietary Pro-Ceramide Technology, each variant is a sensorial experience and a solution in a bottle.
Glow Recharge Serum Body Wash – For Dull, Uneven Skin
Infused with 3% Vitamin C Brightening Serum and exfoliating silica, this illuminating body wash gently buffs and energizes dull skin.
Its gel-to-foam texture creates a rich, creamy lather that wraps you in a vibrant, fruity fragrance with notes of blood orange, yuzu, and wild raspberry, leaving your skin radiant, even-toned, and revived.
Exfoliate Away Serum Body Wash – For Rough, Bumpy Skin
Formulated with 4% Refining Serum and AHA, this variant works double duty — exfoliating and moisturizing simultaneously.
Dove’s unique exfoliative action removes dead skin cells while replenishing the skin barrier with fatty acids like stearic and palmitic acid. The warm, woody fragrance, accented by mandarin and bergamot, makes every shower a sensorial escape.
Acne Clear Serum Body Wash – For Acne-Prone Skin
With 1% Salicylic Acid, this acne-fighting body wash penetrates deep into pores to clear and prevent breakouts, without drying out your skin.
A refreshing blend of garden mint, lemon basil, and golden amber creates an invigorating start to your skincare routine, helping your skin stay calm and clear even through monsoon-induced breakouts.
With this line, Dove busts the myth that skincare with active ingredients is only meant for the face. Whether it’s clarifying acne, boosting glow, or refining texture, the Dove Serum Body Wash range gives your body the same thoughtful attention, making body care more intentional, indulgent, and impactful.